Julia Nickey serves as the Regional Director of Marketing and Communications for Penn State Health, where she leads high-impact campaigns that drive brand awareness, patient engagement, and community trust. With a strategic focus on measurable outcomes, Julia has successfully launched multi-channel marketing initiatives that have increased service line visibility, strengthened referral networks, and elevated Penn State Health’s presence and accessibility across Berks and Lancaster Counties.
She is known turning insights into action - aligning marketing efforts with institutional goals and delivering results that matter, from increased patient volumes to enhanced community perception.
Julia’s collaborative leadership style emphasizes the importance of forging meaningful partnerships between healthcare institutions and the communities they serve. She has cultivated strategic alliances with local colleges, private sector partners and nonprofit organizations to co-create initiatives that improve community health and well-being.